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HLX is a leading analytics–driven medical communications company that integrates data–informed market insights with scientific expertise and creative vision to deliver customized commercialization solutions.
HLX was founded in 2003 for clients who value the power of data. As a leading analytics-driven medical communication solutions provider, HLX combines medical expertise and strategic vision to maximize a brand's potential.
We grow our clients' businesses by applying our passion for biopharmaceutical marketing toward the strategic optimization of each client's individual needs.
- SENIOR DIRECTOR OF MARKETINGHLX'S TARGETED, ANALYTIC APPROACH HELPED EXPAND OUR PROMOTIONAL REACH MUCH FURTHER TO THE RIGHT HCPs MORE THAN WE ANTICIPATED—INVALUABLE FOR OUR BRAND.
At HLX, we leverage our proprietary clinical network mapping analytics and integrate scientific marketing to drive clinical behavior change that improves patient care.
Implement Stakeholder Management System
Employs industry-leading methodologies for data mining, cleansing, and disambiguation to assess key market stakeholders
Gather Predictive Analytics
Uses machine learning and real-world data to find undiagnosed patients in difficult-to-diagnose diseases and the providers managing them
Use Health Care Network Analytics
Leverages machine learning and real-world data to construct clinical journeys, identify local clinical leaders, and map clinical networks
Our core capabilities supplement our dynamic mastery of the health care space and allow us to provide our clients with a 360° approach to achieve their business objectives.
Our proprietary suite of AI-driven analytics powers our differentiated multichannel solutions, yielding actionable insights that form the strategic foundation for:
Translating a brand's clinical data into a meaningful value proposition
Creating a brand narrative that will resonate with target audiences
Segmenting to audience to deliver customized messages based on real-world clinical behavior
Targeting communications to highly influential clinicians who affect the clinical behavior of other clinicians
AGGREGATE DATA
Effectively collect and scrub disparate sources of health care claims data
Prescription Data
Diagnostic Codes
Procedure Codes
Laboratory Data
EMR Data
APPLY LOGIC
Apply a proprietary suite of biopharmaceutical analytics to derive insights
Health Care Network Analytics
Stakeholder Management System
Predictive Analytics for Rare & Difficult-to-Diagnose Diseases
Adherence Analytics
APPLY LOGIC
Apply a proprietary suite of biopharmaceutical analytics to derive insights
Medical and Scientific Strategy
Opinion Leader and Market Analysis
Business Intelligence and Market Research
Content Development
Speakers Medical and Sales Training
Multichannel Peer-to-Peer Initiatives
Digital Solutions
Congress Strategy and Support
Speakers Bureau Management
- SENIOR DIRECTOR OF MARKETING
Find out how our proven history of applying this unique approach to engagement can connect you to clinicians and revolutionize the commercial success of your brand.
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